‘Macy’s 4th Of July Fireworks’ Viewership Up As U.S Celebrates 250

Two milestones helped Macy’s Fourth of July Fireworks ship robust viewership. The fiftieth version of the particular held on America’s 250th anniversary amassed 11.2 million viewers throughout a number of telecasts and platforms (NBC, Peacock and Telemundo), NBC stated Sunday, citing preliminary Nielsen knowledge.

The community didn’t launch viewership final 12 months, when the particular was simulcast on NBCUniversal sibling Telemundo for the primary time. In keeping with the corporate, the particular was up 59% in complete viewers and 96% within the 18-49 demo from 2025, which might peg the whole viewership final 12 months at round 7 million.

Along with the 8 PM important telecast and 10 PM rebroadcast on NBC, the community added a late-night 11:30 PM repeat this 12 months for the primary time, which is a part of the 2026 viewership cume. In its unique 8-10 PM airing on NBC, the fireworks drew 5.1 million viewers, which was up 42% from final 12 months and the perfect since 2019; on Peacock, the hours watched have been up 140% vs. 2025, per the community.

In 2024, the particular drew 7.6 million viewers throughout two telecasts on NBC in addition to Peacock.

In keeping with NBCU, that is 4th of July Fireworks‘ largest viewership since 2018 when it solely aired on NBC.

Final night time’s occasion featured performances by Noah Kahan, Publish Malone, Salt-N-Pepa, Bebe Rexha, Shaboozey and Blake Shelton. The celebration included greater than 85,000 shells in 30 colours – paired with a laser present from the Brooklyn Bridge.

Produced by Grammy Award-winning composer Jason Howland, the 27-minute rating featured a dwell efficiency by NBC’s The Voice Season 29 winner Alexia Jayy.

The Macy’s 4th of July Fireworks telecast is produced for NBC by Jesse Collins Leisure with Jesse Collins, Dionne Harmon and Jeannae Rouzan-Clay government producing and with Macy’s Studios and Common Tv.