DoorDash purchases hospitality tech firm SevenRooms
On-line meals ordering and supply platform DoorDash has concluded the acquisition of the hospitality software program supplier SevenRooms.
The US-based meals supply firm states that the deal will bolster in-store gross sales, buyer relationships and profitability for retailers by including SevenRooms’ CRM, reservations and visitor expertise instruments to the DoorDash commerce platform.
In Might 2025, DoorDash agreed to amass New York Metropolis-based SevenRooms for $1.2bn and UK competitor Deliveroo for £2.9bn ($3.8bn).
SevenRooms will profit from DoorDash’s scale, sources and world attain.
The corporate’s management will be a part of DoorDash to additional develop its choices.
DoorDash vice-president of technique and operations Parisa Sadrzadeh said: “We’re constructing a platform that makes it simpler for native companies to develop — whether or not that’s via supply, pickup, reservations or in-person hospitality.”
“These capabilities mirror DoorDash’s deal with empowering native companies to deepen their relationships with prospects, nonetheless they select to attach – whether or not that is going out, ordering in or partaking via a product owner’s personal on-line shops. With SevenRooms, we will preserve supporting an open, partner-friendly ecosystem.”
SevenRooms co-founder and head Joel Montaniel said: “We’re excited to speed up our mission to assist hospitality operators around the globe perceive their visitors, construct deeper relationships and develop their companies sustainably.”
“Along with DoorDash, we’re offering eating places and hospitality companies with the instruments to personal their visitor expertise, develop their buyer base and thrive each inside and outdoors their 4 partitions. With shared core values, we’re energised for our shared future as we convey continued innovation to market quicker via a merchant-centric method.”
The acquisition comes shortly after DoorDash purchases advert tech startup Symbiosys for $175m, geared toward increasing its offsite promoting capabilities.
Symbiosys presents a self-serve platform that enables advertisers to launch campaigns throughout channels together with search, social, and show, whereas leveraging DoorDash’s closed-loop measurement system.
“DoorDash purchases hospitality tech firm SevenRooms” was initially created and revealed by Verdict Meals Service, a GlobalData owned model.
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