PayPal shopping for Israeli startup Cymbio

Funds firm PayPal is shopping for Tel Aviv-based startup Cymbio. Cymbio was based in 2015 by Roy Avidor, Gilad Zirkel and Mor Lavi, and has about 80 staff. Market sources estimate the acquisition worth at $150-200 million.

Cymbio makes a speciality of dropship automation, that’s the automation of the sale of merchandise not from the vendor’s warehouse however from a 3rd social gathering such because the producer or a wholesaler. The corporate connects manufacturers corresponding to New Steadiness, Billabong and Lacoste with retailers, and permits them to handle gross sales and orders. The corporate underwent tough occasions earlier than the Covid pandemic interval, however since then it has grown impressively, with constantly rising income.

Cymbio has not raised greater than $30 million in its eleven years of exercise, from enterprise capital companies corresponding to Udi Angel’s XT Enterprise Capital, the most important investor within the firm, Vertex, and Nook Ventures, and PayPal itself by way of its enterprise capital arm. In 2021, the corporate was valued at $97 million, based on PitchBook.

Printed by Globes, Israel enterprise information – en.globes.co.il – on January 22, 2026.

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