UMG and Splice group as much as collaborate on ‘subsequent technology’ AI music creation instruments
Common Music Group is teaming up with music creation platform Splice on what they name the “joint exploration of the following technology of AI-powered music creation instruments for musical artists”.
UMG and Splice mentioned in a press launch that they’re “constructing a roadmap for growth of business AI instruments rooted in artistic management and sonic excellence”.
The discharge mentioned that the “artist-centric settlement” builds on Splice’s suite of AI-enabled creator instruments, which proceed to respect mental property, and mix high-quality artistic substances”.
The assertion additionally famous that the partnership will discover AI-powered digital devices and instruments that allow UMG artists to “deliver their very own sounds into Splice’s AI workflows.”
UMG mentioned that its artists are “anticipated to play a vital position in guiding the product growth course of” for AI-powered digital devices at Splice.
Splice not too long ago launched a digital devices platform that provides entry to over 1,200 playable presets at launch.
The launch of Spice INSTRUMENT builds on the corporate’s reported $50 million acquisition of UK-based “high-end” digital instrument library Spitfire Audio in April.
Splice was valued at a reported $500 million in 2021, following a $55 million funding spherical led by Goldman Sachs.
“We sit up for partnering with Kakul Srivastava and her group on this critically essential strategic know-how entrance.”
Michael Nash, UMG
Michael Nash, EVP & Chief Digital Officer, Common Music Group, mentioned: “We’re excited to type this alliance with Splice to advertise the alignment of innovation and ethicality in addressing the pursuits of the artistic group to leverage cutting-edge AI-enabled instruments to additional their creative expression.
“We sit up for partnering with Kakul Srivastava and her group on this critically essential strategic know-how entrance.”
“We’ve frolicked constructing AI instruments designed to pretty compensate creators and preserve them in management.”
Kakul Srivastava, Splice
Kakul Srivastava, CEO of Splice, added: “We’ve frolicked constructing AI instruments designed to pretty compensate creators and preserve them in management.
“We’re grateful for Common’s continued assist, and excited to work collectively to place these business instruments within the arms of artists all over the place, figuring out they’ll belief the top outcome.”
In June of 2024, Splice joined UMG and different business figures as a signatory to the “Ideas for Music Creation with AI,” a sequence of clarifying statements regarding the accountable use of AI in music creation, advocating for moral, clear AI that empowers human creators fairly than changing them.Music Enterprise Worldwide
