Hi there Sunshine Names Maureen Polo CEO As Sarah Harden Steps Down

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EXCLUSIVE: Hi there Sunshine has simply knowledgeable workers that they’ve promoted Maureen Polo to CEO.

She succeeds Sarah Harden who’s stepping down and can stay with the corporate as an advisor into 2026 to help the transition and continued strategic progress. Polo joined Hi there Sunshine in 2022 as Head of Direct-to-Client, overseeing all social, editorial, advertising, communications, and DTC manufacturers.

Polo will work alongside Lauren Neustadter, President of Movie & TV, and Corey Shepardson, who has been elevated to COO and can run enterprise operations whereas remaining CFO of the corporate. 

“Sarah Harden’s distinctive management and unwavering help laid the inspiration for Hi there Sunshine’s success,” stated Reese Witherspoon, founding father of Hi there Sunshine. “From our preliminary assembly, once we mentioned our shared values and our ardour for storytelling to reac h ladies globally, Sarah’s mentorship and friendship have been invaluable to me.  I’m so pleased with the daring, progressive firm we constructed along with probably the most gifted group.  Her perception in my imaginative and prescient made my wildest goals for this firm a actuality. As we embark on this new chapter, I’m excited for Hi there Sunshine’s future and keen to hold the corporate ahead with the identical spirit underneath the management of Maureen, Lauren, and our govt group.”

“Hi there Sunshine’s mission is aligned with my private ardour, and it’s an unbelievable honor to proceed constructing and scaling this enterprise alongside Reese and our distinctive group,” stated Maureen Polo. “I’m grateful to have had the chance to work with and study from Sarah for greater than a decade, and I’m excited to steer Hi there Sunshine into this subsequent chapter.”

“I’m profoundly grateful to have been Reese’s associate on this lovely trip,: stated Sarah Harden. “Her fearlessness, curiosity, creativity and provoking bar for excellence have been matched by her decency, humor and heat – all the time in service of pushing the boundaries on what we might construct collectively. “I do know this mission will proceed ahead underneath the management of Maureen and the remainder of our unbelievable group, which fills me with nice pleasure.”

Previous to becoming a member of Hi there Sunshine, Polo led advertising technique and options for Warner Media’s leisure portfolio, together with HBO Max, TBS, truTV, Grownup Swim, and Cartoon Community. Earlier, as Normal Supervisor at Fullscreen, she oversaw greater than 350 workers and drove technique throughout income, advertising, artistic, manufacturing, and operations. 

Beneath Polo’s management, Hi there Sunshine has continued to develop its direct-to-consumer choices. Reese’s Ebook Membership has chosen 116 books since 2017, with over 90 hitting the New York Instances Finest Vendor Checklist whereas contributing to roughly $800 million in U.S. gross sales. The corporate has additionally launched a number of groundbreaking initiatives: Shine Away, an experiential franchise now in its third 12 months; The Vivid Facet podcast, which garnered 100,000 downloads in its first 72 hours and reached #1 in Apple’s Arts class; Photo voltaic, an in-house social company partnering with main manufacturers; and Sunnie, a Gen Z-focused media and way of life model.

Based in 2016, Hi there Sunshine has redefined storytelling for girls throughout platforms with a unprecedented slate of premium content material, overseen by Neustadter. The corporate’s upcoming slate consists of Season 4 of The Morning Present (Apple TV+), Season 2 of The Final Factor He Advised Me (Apple TV+), the extremely anticipated Fortunate (Apple TV+) starring Anya Taylor-Pleasure, and Elle (Prime Video), which reimagines the beloved Legally Blonde universe for tv. The corporate lately wrapped manufacturing on the primary season of Elle and is making ready for The Nightingale, a function adaptation with TriStar set to start capturing in early 2026. 

The corporate has launched 4 movies and 9 sequence totaling 14 seasons, incomes 112 award nominations and 10 wins of main trade honors, together with Emmys, Golden Globes, and Critics Alternative Awards. The corporate’s latest movie successes embody You’re Cordially Invited, which introduced in over 50 million worldwide Prime Video viewers and ranks amongst Amazon MGM Studios’ high three most-watched comedy movies of all time, The place the Crawdads Sing, Hi there Sunshine’s first theatrical launch, which grossed near $200 million worldwide, and One thing from Tiffany’s starring Zoey Deutch, which grew to become the #1 function on Prime Video in 52 nations. 

Hi there Sunshine’s slate of premium tv consists of Emmy-nominated sequence like Little Fires All over the place(Hulu), the two-season psychological thriller Floor (Apple TV+), three seasons of the NAACP award-winning Fact Be Advised (Apple TV+), the NAACP award-winning and Netflix chart-topping From Scratch, and HBO’s Emmy Award-winning Massive Little LiesSeason 2. The Final Factor He Advised Me grew to become Apple TV+’s most-watched restricted sequence ever, whereasDaisy Jones & The Six (Prime Video) dominated streaming charts and earned 9 Emmy nominations. The corporate’s productions have persistently topped international streaming charts, with feminine filmmakers directing 91 episodes throughout 18 seasons of Hi there Sunshine tv.  Hi there Sunshine has additionally constructed an immense unscripted slate underneath the management of Sara Rea, together with sequence like Household Recipe Showdown (Meals Community/Hulu), Ladies’s Sports activities Now (Roku), F1: The Academy (Netflix), Surf Women (Amazon Prime), and My Sort of Nation (Apple TV+).

Hi there Sunshine reaches 163 million folks throughout its social media properties.

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